We’re the global leader in sales promotions that don’t rely on discounts. Instead, we use higher-value, experience-led rewards to deepen consumer engagement and build stronger brand alignment – offering more for the same price as traditional discounts.
A large view of the inside of a supermarket
We design programs that boost sales and cross-sales without heavy discounting – energising the promotional calendar, increasing omnichannel visibility, capturing more data, and strengthening brand affinity.

INCREASE REVENUE & PROFITABILITY

We offer viable alternatives to discounting for a better return on promotional investment.

DRIVE SALES THROUGH DIFFERENTIATION

We help you leverage your unique brand equity to stand out from competitors and drive sales.

OFFER PERSONALISED EXPERIENCES

We empower you to exceed customer expectations with experiences and promotions that speak directly to consumers' interests.
A shopfront with two posters showing the words saleA tablet showing a dashboardThree people sitting looking concerned at a laptop

PROMOTIONAL
CHALLENGES
WE SOLVE

Over-Reliance on Discounts

Most brands still lean heavily on price cuts to boost sales – but discounting erodes margins, conditions customers to expect lower prices, and damages brand equity.

How TLC Helps:

We replace price-based promotions with higher-value, experience-led rewards that cost the same as traditional discounts but feel far more generous and aligned with your brand story.

Low Promotional Engagement & Short-Term Impact

Many campaigns create a spike in sales, but little emotional connection – so once the offer ends, customers disappear.

How TLC Helps:

Create personalised, passion-led promotions matched to your customer personas and powered by our 100,000+ reward networks – sparking excitement, boosting cross-sell, and driving repeat purchase while building long-term brand affinity.

Complex, Costly Campaign Delivery

Running promotions across multiple channels, regions, and customer segments is often time-consuming and expensive.

How TLC Helps:

Our all-in-one platform COSMOS unites mechanics, rewards, comms, and analytics to streamline set-up, speed to market, and deliver instant ROI insights without heavy agency costs.
Why do leading brands choose TLC to transform their sales promotions?

23%

Sales Increase

offering customers buying appliances £500 free experiences to match their passions

Electrolux

20%

SALES UPLIFT

through Quaker Fit Club - a wellness focused promotion designed to reward healthier choices

PepsiCo

86%

SALES INCREASE

during Black Friday, by incentivising engagement with true value: travel credits to get home for the holidays

Tommy Hilfiger

48%

INCREASE

In average weekly sales around Father's Day, with a choice of experiential rewards for dads.

Dollar Shave Club

Our promise is simple – to offer more personalised, valuable and exciting programs at scale and within budget.

Most brands rely on discounts that shrink margins.

YOU OFFER HIGHER-VALUE, EXPERIENCE-LED REWARDS.

Most brands offer “one-size-fits-all” rewards.

YOU ALIGN PROMOTIONS WITH PERSONAS.

Most brands work in silos across multiple suppliers.

YOU BRING EVERYTHING TOGETHER IN ONE PLATFORM.

THE TLC VALUE PROPOSITION

Most brands think bigger rewards mean bigger budgets. Our unique reward ecosystem lets you deliver 10x the value for the same or smaller budget as a discount – creating more excitement, stronger loyalty, and better ROI.

A man pointing at a large screen, with two others watching on

REWARDS YOUR CUSTOMERS WANT

Generic incentives don’t create personal impact. We combine your customer insights with our 100,000+ rewards network to match every promotion to what your audience truly values – driving repeat purchase, cross-selling, and brand advocacy.

A woman and boy pointing and looking at fish in a tank

ONE STREAMLINED, CONNECTED PLATFORM

COSMOS, our propriety full platform solution, delivers it all: promotional mechanics, rewards, comms, and real-time ROI tracking. So, you get faster launches, lower costs, and smarter optimisation – all in one place.

The Cosmos platform logo

CLEAR, COHESIVE COMMUNICATIONS

We work alongside your specialised agencies to deliver clear, on-brand messaging that reaches the right audience, amplifies campaign impact, and keeps every touchpoint working in harmony.

A poster showing an advert for a Kinder product
HaierElectroluxAldiWorldwideFerreroVodafoneSantanderYoutubeDiageoMcDonald'sT-MobileEDFKFCAllianzKlarnaUnilever
HaierElectroluxAldiWorldwideFerreroVodafoneSantanderYoutubeDiageoMcDonald'sT-MobileEDFKFCAllianzKlarnaUnilever
HaierElectroluxAldiWorldwideFerreroVodafoneSantanderYoutubeDiageoMcDonald'sT-MobileEDFKFCAllianzKlarnaUnilever
HaierElectroluxAldiWorldwideFerreroVodafoneSantanderYoutubeDiageoMcDonald'sT-MobileEDFKFCAllianzKlarnaUnilever

The results in action

Don’t just take our word for it – see how we’ve helped global brands turn challenges into results.

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Multiple posters within a train station

READY TO TRANSFORM
YOUR SALES PROMOTIONS?

Let's Talk