Track and optimise your program's success with COSMOS Insights. Access real-time programme data analytics via your live client dashboard, monitor and refine your digital communications, track trends and enhance learnings. Take your acquisition, loyalty and retention programs to the next level.
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We know setting up and running a campaign is only the beginning – it’s critical to know what’s working and what’s not. COSMOS Insights offers a suite of powerful data tools to inform, analyse and enhance campaigns as you go, to maximise results.

LIVE PERFORMANCE TRACKING

Take the guesswork out of campaigns – monitor engagement metrics and ROI in real time.

DEEPER CUSTOMER INSIGHTS

Learn what works – capture and enrich first-party data to better understand your consumers.

SMARTER
OPTIMISATION

Empower your decisions – use actionable trends and insights to refine campaigns and boost future results.

Find out more about the key data tools available via COSMOS Insights.

TRACK

Track reveals who your customers are, where they come from, and how they interact with your campaign. With real-time data on traffic sources, audience segments, attribution, and conversions, you can see exactly what’s driving ROI and adjust on the fly. From A/B testing to performance analysis, Track turns insight into action to optimise campaigns for greater impact and stronger returns.

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SURVEY

Survey captures direct consumer feedback during your campaign to enrich first-party data and strengthen customer profiling. By uncovering preferences, behaviours, satisfaction levels, and purchase intentions, it enables smarter segmentation, personalisation, and strategic decision-making. From product development to campaign evaluation, Survey turns audience insights into actionable improvements that drive growth and retention.

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EXPLORE+

Explore+ gives you live, in-depth access to your campaign data via your own dashboard. With comprehensive deep-dive analytics, you can assess performance, understand reach and conversion, and track effectiveness through UTM data. From A/B testing to advanced filtering, the Portal equips you to drill down into results, make informed decisions in real time, and steer every campaign towards maximum success.

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REACH

Reach gives you instant access to TLC’s database of highly relevant customer segments, connecting your campaigns with audiences already interested in products like yours. With precise targeting, you can accelerate customer acquisition, boost conversion rates, and maximise ROI. From rapid audience growth to brand expansion, Reach equips you to scale effectively, engage the right people, and build long-term loyalty.

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RESEARCH+

Research+ unlocks powerful market research to more deeply understand your target audience before launching a reward-based campaign. With deeper insights into customer preferences, motivations, and behaviours, we can solve even the most demanding engagement and conversion challenges. From better segmentation to data-driven decision-making, Research+ equips you to create more effective, cost-efficient campaigns that deliver measurable success.

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REAL-TIME DATA,
SMARTER DECISIONS

COSMOS Insights provides programme data in real-time to track performance, enhance learnings and empower decisions.

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Unlock the ability to change consumer behaviour with TLC.

50%

CUSTOMER ENGAGEMENT

EDP

25%

REPEAT PURCHASE

Lotus

19x

ROI

Burger King/Hungry Jacks

40%

GOAL ACHIEVD IN TWO WEEKS

Santander

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The results in action

Don’t just take our word for it – see how we’ve helped global brands achieve remarkable results.

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