INDUSTRY-LEADING INSIGHTS

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TLC Worldwide recognised at the International Loyalty Awards 2026

Major recognition at the International Loyalty Awards 2026, including a win for our work with Three and multiple shortlist nominations.

May 21, 2026

Person holding a phone with Reddit icon on screen

Consumer Goods

Article

What Can Brand Marketers Learn From The Resurgence of Reddit?

Reddit’s rise highlights a growing demand for authenticity, trust and real insight. TLC explores what this shift means for brands building stronger customer engagement and loyalty.

Crowd holding up phones with lights on in a nighttime setting.

Telecoms

Article

How Telcos Can Stand Out in a Sea of Sameness

In a commoditised telecoms market, discover how experience-led, emotional engagement helps telcos stand out and grow.

Consumer Goods

Article

9 Key Loyalty Trends Shaping 2026

Discover the biggest loyalty trends shaping 2026 - including emotional loyalty, AI-driven discovery, personalisation, first-party data, and changing customer expectations.

A car is lifted on a hydraulic lift, and a stack of four tires is in the foreground

Retail

Article

How Michelin Turned Tyres Into The World’s Most Prestigious Food Guide

The Michelin Guide started as a clever way to sell tyres but became the ultimate culinary authority. TLC explores how this 100 year-old marketing strategy still inspires brands today.

John Lewis department store is decorated with Christmas lights.

Retail

Article

How John Lewis Is Shaping Experience-Led Loyalty

John Lewis’ new members-only VIP lounge highlights the growing shift from transactional loyalty to experience-led rewards, where emotional connection matters more than discounts.