BETTER RESULTS. FOR TODAY
& TOMORROW.
65%

32%

40%

16x

12.7%

61%

TLC reimagined MediaWorld’s programme to reward behaviours, not just spend.

Making Meal Times, Fun Times
Birds Eye turned meal times into family rewards, lifting sales 9% and inspiring kids to get active.
VALUE THAT BUILDS LONG-TERM LOYALTY
TLC introduced a lifestyle-driven rewards program that resonated with audience interests.
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Engaging shoppers with travel rewards
TLC helped Lotus’s transform grocery trips into holidays, driving a 25% return rate and delivering reward value at twice the cost of the original campaign investment.

Reactivating 30k inactive customers
TLC built a loyalty program for Decathlon that rewards movement over spend, engaging 2 million members and reaching 3 million people on social media.
Making every swipe count
TLC enhanced the shopping experience for TFG's shoppers with an R80 million prize pool, through a nationwide gamified rewards campaign.
Driving a 10x return in reward value
TLC helped MediaMarkt boost footfall and basket size, with a ‘Spend €100, Get €100’ campaign.

Driving seven-figure revenue
TLC's surprise and delight campaign for Coles reactivated 50% of under-engaged shoppers and engaged 30+ brand partners.
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