Track and optimise your program’s success with COSMOS Insights. Access real-time program data analytics via your live client dashboard, monitor and refine your digital communications, track trends and enhance learnings. Take your acquisition, loyalty and retention programs to the next level.
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We know setting up and running a campaign is only the beginning – it’s critical to know what’s working and what’s not. COSMOS Insights offers a suite of powerful data tools to inform, analyse and enhance campaigns as you go, to maximise results.

LIVE PERFORMANCE TRACKING

Take the guesswork out of campaigns – monitor engagement metrics and ROI in real time.

DEEPER CUSTOMER INSIGHTS

Learn what works – capture and enrich first-party data to better understand your consumers.

SMARTER
OPTIMISATION

Empower your decisions – use actionable trends and insights to refine campaigns and boost future results.

Find out more about the key data tools available via COSMOS Insights.

TRACK

Track reveals who your customers are, where they come from, and how they interact with your campaign. With real-time data on traffic sources, audience segments, attribution, and conversions, you can see exactly what’s driving ROI and adjust on the fly. From A/B testing to performance analysis, Track turns insight into action to optimise campaigns for greater impact and stronger returns.

SURVEY

Survey captures direct consumer feedback during your campaign to enrich first-party data and strengthen customer profiling. By uncovering preferences, behaviours, satisfaction levels, and purchase intentions, it enables smarter segmentation, personalisation, and strategic decision-making. From product development to campaign evaluation, Survey turns audience insight into actionable improvements that drive growth and retention.

EXPLORE+

Explore+ gives you live, in-depth access to your campaign data via your own dashboard. With comprehensive deep-dive analytics, you can assess performance, understand reach and conversion, and track effectiveness through UTM data. From A/B testing to advanced filtering, the Portal equips you to drill down into results, make informed decisions in real time, and steer every campaign towards maximum success.

REACH

Reach gives you instant access to TLC’s database of highly relevant customer segments, connecting your campaigns with audiences already interested in products like yours. With precise targeting, you can accelerate customer acquisition, boost conversion rates, and maximise ROI. From rapid audience growth to brand expansion, Reach equips you to scale effectively, engage the right people, and build long-term loyalty.

RESEARCH+

Research+ unlocks powerful market research to more deeply understand your target audience before launching a reward-based campaign. With deeper insights into customer preferences, motivations, and behaviours, we can solve even the most demanding engagement and conversion challenges. From better segmentation to data-driven decision-making, Research+ equips you to create more effective, cost-efficient campaigns that deliver measurable success.

REAL-TIME DATA,
SMARTER DECISIONS

COSMOS Insights provides program data in real-time to track performance, enhance learnings and empower decisions.

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Unlock the ability to change consumer behaviour with TLC.

50%

CUSTOMER ENGAGEMENT

EDP

25%

REPEAT PURCHASE

Lotus

19x

ROI

Burger King/Hungry Jacks

40%

GOAL ACHIEVD IN TWO WEEKS

Santander

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Happy Clients

Rewarding results for remarkable brands

“We wanted to go beyond the usual promotions and offer something truly meaningful to families. TLC helped us turn that vision into reality by crafting a campaign that not only drove sales but also brought families together around the dinner table.”

“liveFAST is not only a loyalty program, but our way of relating to customers, with whom we want to build a relationship with based on trust and transparency through digital, creative and personalised communication. Thank you to TLC for making this a reality.”

“An incredible campaign yet again with TLC Portugal. This was a huge success as a summer promotion.”

“We experienced an increase from 19 account openings per working day to 31. The activity brought a series of learnings to better target the next campaign we are developing with TLC”

“Great delivery. What an amazing team to work with!”

“Rinso Ayo Main was a one-of-a-kind thematic promo made possible thanks to the partnership we had with TLC Marketing”

“The project, managed end-to-end by TLC Worldwide, is registering effortless results for the head office units. The performance increase compared to the previous period was +78%.”

“I feel the relationship with TLC is a true partnership where we co-create solutions that will benefit my business.”

“Our collaboration has allowed us to obtain 785,000 members, with an incredible growth of +67%.”

“The results speak for themselves — reduced churn, increased engagement, and nearly €1 million in customer savings. It’s a clear win for our customers and our business.”

The results in action

Don’t just take our word for it – see how we’ve helped global brands achieve remarkable results.

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